endorse
Verb
Easy difficulty
What does “endorse” mean?
verb.to declare one's public approval or support of.
SAT Usage
the term is often found in contexts related to politics, advertising, or social issues, where individuals or organizations publicly express their support for a candidate, product, or policy. It emphasizes a formal and often influential approval, distinguishing it from similar terms like "support," which may not carry the same weight of public affirmation or endorsement.
Common Confusions
Endorse implies a formal and public approval or support, while advocate usually suggests a more active, often personal effort to promote or argue in favor of something.
Do not choose endorse if the context emphasizes rejection or disapproval rather than declaring one's public approval or support of.
Example Sentences
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Several major celebrities chose to endorse the campaign.
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Several local chefs endorse the farmer's new market stand.